It’s just soap. Made in DFW.

Soap that works,
Effing well.

No miracle claims. No 12-step routine. Bars made here in DFW with ingredients you can pronounce, that get you clean and smell effing great.

Shop the bars

Fresh from the first batches

The effing lineup

Shop all bars

No shortcuts in the soap shed

How it’s made

  1. 01

    Cold process

    We blend oils, water, and sodium hydroxide so chemistry can do its useful thing: make soap.

  2. 02

    Cure 4–6 weeks

    Every cut bar rests until it is hard, mild, and ready to earn its place beside your sink.

  3. 03

    Wrapped by hand

    We inspect and wrap each bar ourselves. Slight variations are proof that humans were involved.

An honest base

Eight things. No fog machine.

  • Olive oil
  • Coconut oil
  • Castor oil
  • Avocado oil
  • Beef tallow
  • Shea butter
  • Water
  • Sodium hydroxide (Lye), used to make soap

Scents and botanicals vary by bar. Every product page tells you exactly what else came to the party.